Friday, March 11, 2011

When Will Hollywood Turn on Diversity?

Hollywood is a weird place. It celebrates "diversity" yet its people live as far away from Black and Hispanic people as possible. No place on earth is Whiter than Malibu. And as much as Hollywood hates ordinary White people, they have proven complete failures at reaching Mexican audiences. Funny, semi-ironic hipster stuff like Juno, Little Miss Sunshine, the Office, 30 Rock, and Sideways don't appeal to working class or poorer Mexicans. Who prefer broad, very Mexican stuff like Sabado Gigante.


Any quick views of Telemundo or Univision (which Conan O'Brien likes to mock) reveals a huge and unbridgeable culture gap. Hollywood is good at making SWPL movies and Television and books (Lovely Bones, Tuesdays with Morry) that SWPL hipsters love. Semi illiterate dishwashers, car-washers, day laborers, and waiters from Southern Mexico? Not so much.

Nor is Hollywood prepared for the economic difference, when very poor Mexicans make up the largest consumer of entertainment. If Hollywood is hurting with Redbox, Netflix, Amazon, Apple, and now Facebook offering movies for dirt-cheap, how will it handle an impoverished Mexican population that can only spend say, $1 or so for the biggest hit movie? Hollywood and its entire infrastructure, from movies to ad-supported TV to cable-supported TV, depends on a White middle class audience that will buy/view/support the culture of Hollywood, and reward them very well financially.

Sooner or later, Hollywood movers and shakers are going to go bankrupt (like former NFL Star Tiki Barber, trying to return to the NFL at age 35 after his fling with a hot blonde 19 year old intern left him unable to pay for his divorce, and fired from the NBC Today Show). Because they will be unable to reach the new Mexican majority audience, at cheap enough levels. Mansions in Malibu are great, but someone has to pay for them. That means, on a certain level, most projects have to make money, or some make enormous amounts of money, to support that level of wealth.

This means, ultimately, Hollywood has to either become very, very Mexican, with Mexican producers, writers, actors, and such replacing the nearly all White SWPL cadre in place now, with those replaced happy and delighted to be replaced, or somehow Hollywood White SWPL folks all become "Mexican inside" speaking fluent Spanish, completely immersed in Mexican culture, and able to churn out movie after movie with masked Mexican Luchidors driving around doing Luchidor like things.

The likelihood of either happening is so close to zero as to be statistically insignificant. Therefore, Hollywood is bound to fail on demographics alone, leaving aside the transformative nature of technology. As it does, and Hollywood hipsters are shocked to find their mansions foreclosed upon, expect a massive turnabout. A Mexican majority nation won't support a SWPL Hollywood. Simple as that.

18 comments:

kurt9 said...

My experience with liberal-left people is that they only learn by experiencing serious personal suffering. It's not clear to me that loosing their Malibu mansions constitutes enough suffering for them to learn from it. On the other hand, Machiavelli says in "The Discourses" that the one thing that really pisses people off is when you take their money or cause them to loose their money.

It will be interesting to watch what happens to Hollywood.

Zeta said...

The same sort of phenomenon (simple demographic changes) helps to explain why the record companies aren't doing so well, either. It's so frustrating to see people blame downloads alone (especially when studies show those who download the most also buy the most): it ain't that simple. Since any discussion of demographics is verbotten in proposition nation America, they never discuss the obvious 800 pound gorilla in the room: demographics. I mean really, they *never* discuss it. There are simply fewer young people, especially young white people, and the music industry can't sustain its all-time high sales of ten years ago as a result. I read a post on your blog documenting this phenomenon relative to the radio stations in LA. Apparently the indie, punk/alternative, etc. stations failed because there just are not enough young white people. Same thing for the music industry, in a nutshell.

Anonymous said...

How much of Hollywood's revenue stream comes from Europe and Asia? So long as the rest of the wealthy world likes what Hollywood makes, maybe they are going to be OK. After all, some US firms that have lost US market share have more than made up for that overseas. Maybe Hollywood can be weened off the American market.

JacksonvillePat said...

Anonymous

Europe is probably a dying market like in the USA

The Asian market may not save Hollywood because of intellectual property enforcement. I remember merchants in Iraq selling movies 3-5 for a dollar. My favorite was a movie where about half way through the movie a head appeared in the screen and came closer until the movie suddenly stopped, I think the person filming was caught and thrown out of the theater. Well what do you expect when you get movies 3-5 for a dollar. Anyway I can't remember seeing many recent movies that I think were worth more than a quarter.

Anonymous said...

Captain Kirk opines on the impending decline and fall of Hollywood SWPLs...

http://www.youtube.com/watch?v=Swvf3w6hcY4

Rock Granite said...

....(like former NFL Star Tiki Barber, trying to return to the NFL at age 35 after his fling with a hot blonde 19 year old intern

Not sure it was just a fling. I think they are still together and I think she was his kids' nanny. Not sure.

Whiskey said...

The blonde in question was an NBC intern. Link here. Barber dumped his wife of eleven years as she was 8 months pregnant, for the girl in the picture who was an NBC intern (from a wealthy family).

Now, shockingly, NBC's almost entirely female audience does not like announcers who dump long time wives who are pregnant for 19 year old blonde hotties. Who would have thunk it!

Yes true about the record companies. It is also true of TV, which I will touch on soon.

Anonymous said...

Hollywood movies are popular all over the world and with mexicans. The big money comes form action adventure special effects blockbusters which are wildly popular. The movies you mentioned are small budget films.

Rock Granite said...

....Now, shockingly, NBC's almost entirely female audience does not like announcers who dump long time wives who are pregnant for 19 year old blonde hotties. Who would have thunk it!

But wait that makes him an Alpha male, I thought women loved Alphas.

So you are saying the women accepted him when he was a married Beta daddy.

But when he goes Alpha they collectively turn and reject him?

I thought in your world women, hate, hate, hate betas and love the alpha bad boy?

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Anonymous said...

So I guess it's the ultimate fate for SWPL Hollywood to be replaced by the Mexican equivalent huh?

Look on the bright side (it could be worse) at least it's not going to be bollywood
indian bollywood music video

Whiskey said...

Even Alphas have to tread lightly, and Tiki Barber was no Alpha male. He was not worshiped as the bad boy women long to tame, he presented himself as the sexy but smart ex-athlete.

Barber was not the main guy on Today, he was an afterthought. A diversity extra, who did not realize he could not get away with stuff like he could on the football field (where production on the field trumps likability). Had Barber not been married, his female audience would not have cared. Had he generated a bad boy image like Brad Pitt, or George Clooney, with hints he could be "tamed" by the right woman, his female audience would not have cared.

But Barber for all his physique was not the Alpha bad boy he thought he was for his female hausfrau audience.

peterike said...

I don't know about the Asian market. Chinese and Korean cinema is producing better films than America now, and they are quite expert in the action genre.

Funny thing is that China also makes some great SWPL films. What's the Chinese analog for SWPL?

Eto said...

"Chinese and Korean cinema is producing better films than America now, and they are quite expert in the action genre."

Peterike Chinese films are quite low or mediocre in quality in reality (well most of them at least). They are all effects and visuals and little on the dialogue and the plot. Most Asian filmmakers are currently following the SWPL Hollywood trend of making movies like Transformers and Crash of the Titans 2010 where we get explosions and nice little tricks but no soul, plot, dialogue and substance. Nothing but a base and fleeting short-term feeling.

Stacy said...

"I thought in your world women, hate, hate, hate betas and love the alpha bad boy?"

Most modern women infected with left-liberalism (state control social liberals) or right-liberalism (libertarianism, neoconservatism, classical liberalism) which is about +50% of the Modern West sleep with unemployed boys who haven't grown up or chase ''alphas'' in their twenties and waste their youth going after freedom, narcissiscism and careerdom.

Just check out Roosh's post here --- http://www.rooshv.com/getting-laid-while-unemployed-and-living-in-your-dads-basement

Don't tell me I didn't warn ya.

Georgiana said...

Very helpful piece of writing, much thanks for this article.

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